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- November 12, 2011 - The American Bar Association - Proposed Amendments to the COPPA Rule: What you Need to Know.
Denise Tayloe will be speaking at the American Bar Association in regards to the proposed amendments to the COPPA rule and what you need to know about the changes. - November 9, 2011 - Hot Market: Tablets for Kids
"I see lots of folks acknowledging that this youth demographic is worth building apps and content for," says Denise Tayloe, founder and CEO of PRIVO, an FTC-approved organization that certifies if a site or app is in compliance with the Children's Online Privacy Protection Act (COPPA). But Tayloe says just because a site or app is safe for kids doesn't mean it's abiding by privacy laws. - November 3, 2011 - "Betcha Didn't Know" WhooGoo Partners With PRIVO to Launch Fun and Safe Beta Website for Tweens Built on Microsoft Windows Azure.
New Interactive Website to Help Kids Express Themselves in a Fun, Safe and Secure Environment in the Cloud.MIAMI, FL -- (Marketwire - Nov 3, 2011) - "What word that starts with the letter 'A' best describes you?" This is one of the questions kids can find in the new WhooGoo.com beta site for tweens. WhooGoo lets kids ask and answer questions, then share and compare them with their friends and family in collaborative books they produce.
WhooGoo is intended for the tween market, 21 million U.S. children, spanning ages 8-15, that are still largely influenced and guided by their parents -- but eager for independence and to be recognized as individuals.* WhooGoo hopes to give a space for these kids to voice their opinion in a fun and creative way. Click to read more...
- October 13, 2011 - PRIVO to kick-off the Kid Power FREE Webinar Series - Engaging Children With Digital Technology: Preparing for Changes to COPPA Click here to register for the Kid Power FREE Webinar Series event.
Denise Tayloe will kick-off the Kid Power FREE Webinar Series in October by discussing how to engage children with digital technology. The United States Federal Trade Commission recently announced that it will begin enforcing changes to the Children's Online Privacy Protection Act (COPPA). While the intention of these changes will be to increase the privacy and protection measures for children using all online and digital communications technology - the changes are set to impact upon all industries engaging children. These significant regulatory changes to COPPA are placing the best interests of children first, however, marketing, media and education professionals around the world need to remain fully aware of their increasing liability - particularly when engaging children in the burgeoning digital world. In this opening session, learn how to protect your organization, and its associated partners, from undue liability and breach of COPPA:- Learn about the extent of recent changes to COPPA and how it will affect you
- How to achieve the highest level of COPPA regulatory compliance and certification
- Promoting compliance with COPPA to demonstrate responsibility with parents and guardians
- Why changes to COPPA will impact upon your entire child marketing and media strategy
- September 15, 2011 - FTC Seeks Comment on Proposed Revisions to Children's Online Privacy Protection Rule
The FTC began considering changes to the Children's Online Privacy Protection Rule in 2010. After receiving comments from legislators, industry, parents, and other interested parties the FTC has announced proposed changes to the 10-year old rule. Comments on these changes are due by November 28, 2011. - August 15, 2011 - Mobile App Developer Settles with FTC over COPPA Violation
The FTC has fined W3 Innovations, LLC, doing business as Broken Thumbs Apps, $50,000 for violating COPPA by illegally collecting and disclosing personal information from tens of thousands of children under age 13 without their parents' prior consent. Although fines are levied occasionally by the FTC for these violations, the importance in this particular instance is that this is the first mobile application developer to be fined. Mobile applications have been a growing concern for COPPA and are likely to receive additional attention when the current 10-year review of COPPA is complete. - August 1, 2011- Executive Briefing to Center Privacy Managers for NASA
The FTC reports - This nationwide broadcast, originating from Washington, DC, was delivered to the privacy officers at NASA's main locations to brief them on COPPA: What is it? What triggers or initiates a need to comply? How to comply? What to expect from policymakers? - May 12, 2011 - Operators of Online "Virtual Worlds" to Pay $3 Million to Settle FTC Charges That They Illegally Collected and Disclosed Children's Personal Information
The FTC reports - The operators of 20 online virtual worlds have agreed to pay $3 million to settle Federal Trade Commission charges that they violated the Children's Online Privacy Protection Rule by illegally collecting and disclosing personal information from hundreds of thousands of children under age 13 without their parents' prior consent. This settlement is the largest civil penalty for a violation of the FTC's COPPA Rule.The FTC's complaint charged that Playdom, Inc., a leading developer of online multi-player games, and company executive Howard Marks operated 20 virtual world websites where users could access online games and other activities, including 2 Moons, 9 Dragons, Pony Stars and My Diva Doll.
The FTC complaint alleges that the defendants collected children's ages and email addresses during registration and then enabled children to publicly post their full names, email addresses, instant messenger IDs, and location, among other information, on personal profile pages and in online community forums.
Click here for the full story.Related Articles: United States of America, Plaintiff v. Playdom, Inc., a subsidiary of Disney Enterprises, Inc., and, Howard Marks, individually, Defendants
- April, 2011 - Kid, Youth & Parent Power Conference
Ms. Tayloe participated as an industry invited delegate to the conference, themed "Create Your Competitive Edge: Engage the Whole Family with Innovative Marketing Strategies." This conference showcased new approaches and tools to market kids, teens, tweens and parents. As social media, gaming, mobile and other emerging channels and trends continue to expand, consumers will continue to gain unparalleled access to and influence over brands as they form new expectations about brand relationships. - March 23, 2011 - More than 20,000 Underage Users are Removed Daily from Facebook
Huffington Post reports - Facebook's privacy policy states that users must be at least 13 years old to create an account. Nevertheless, scores of underage users allegedly skirt the social network's rules by listing false ages.An Australian Senate cyber-safety committee recently asked Facebook's chief privacy adviser, Mozelle Thompson, to address the network's growing problem of underage users. Thompson's response revealed a startling statistic about the number of underage users who are being removed from Facebook each day.
"There are people who lie. There are people who are under 13 [accessing Facebook]," said Thompson, according to Australia's Daily Telegraph. "Facebook removes 20,000 people a day, people who are underage."
- March 19, 2011 - Two Kids' Social Networking Sites Reported to Feds for Privacy Problems
Jorgen Wouters for walletpop.com reports - The owner of two social networking sites intended for children, FBFkids.com (formerly Facebook for Kids.com), has been reported to the Federal Trade Commission by a self-regulating arm of the children's advertising industry.The Children's Advertising Review Unit of the Council of Better Business Bureaus (CARU) referred the owner to the FTC after it failed to participate in a review of the privacy practices of its sites, FBFkids.com, and FBFkiddies.com, the group announced in a press release.
After an initial review, CARU found FBFkids.com and FBFkiddies.com, which promote themselves as sites for children under 13, allow visitors to create user profiles, play games, chat with other members in real time, and post pictures and videos. To register, visitors must enter a username, email address and password.
- March 16, 2011 - Obama Administration Calls On Congress to Approve a "Consumer Privacy Bill of Rights"
Katie Kindelanfor of Social Times reports - Marking a new front in the battle over online privacy, the Obama administration, for the first time, explicitly called on Congress to approve a "consumer privacy bill of rights" that would regulate the collection of personal data on the Internet. The push from the White House will likely give a boost to the many privacy bills floating in Congress, but what's next, and what does it all mean for consumers, and constituents? We take a look at the road ahead.The White House endorsement came from Assistant Commerce Secretary Lawrence Strickling at a hearing on online privacy held Wednesday by the Senate Committee on Commerce, Science and Transportation.
Strickling laid out three priorities for any legislation: it should establish a privacy bill of rights outlining basic levels of protections, it should ensure the Federal Trade Commission has the authority to enforce the expectations, and it should offer incentives to online companies who comply with the rules.
- March 10, 2011 - Proposed Bill Would Put Curbs on Data Gathering
The Wall Street Journal reports - Sens. John McCain and John Kerry are circulating proposed legislation to create an "online privacy bill of rights," according to people familiar with the situation, a sign of bipartisan support for efforts to curb the Internet-tracking industry.Mr. McCain, an Arizona Republican, and Mr. Kerry, a Massachusetts Democrat, are backing a bill that would require companies to seek a person's permission to share data about him with outsiders. It would also give people the right to see the data collected on them. The bill is expected to be introduced ahead of a Senate Commerce Committee hearing next Wednesday on online privacy.
- February 24, 2011 - Why Online Marketers Should Not Track Children
In an OPINION column James Steyer reports - Most kids today live their lives online, immersed in a mobile and digital landscape. While the Internet is a platform for innovation and provides rich resources for entertainment and learning, the nature of digital interaction creates deep concerns about the privacy of children. Parents fear that their children will inadvertently make personal information public, potentially damaging their own reputations and those of their friends. But they also have profound - and justified - concerns that what their children say and do in the digital world is being tracked by marketers and information aggregators who aim to profit from their personal information and online activities.Children's online privacy involves two key concepts: our fundamental right to privacy and our need to protect our children from potential harm. At the moment, the Children's Online Privacy Protection Act (COPPA), which prohibits the collection of "personally identifiable" information from kids ages 12 and under without parental consent, is the cornerstone policy protecting children's online privacy.
But COPPA was written before 1998, long before the advent of social networks like Facebook, information aggregators like Google, social game sites like Zynga and geolocation announcers like Foursquare. These sites all have business models that are based on following online activities. It's no wonder these companies and their competitors oppose legislation that would in restrict their access to information - even if it means not protecting the privacy of kids.
- February 23, 2011 - 'Do Not Track' for Kids Is Coming
A co-chair of the U.S. House Privacy Caucus expects to introduce a comprehensive children's privacy bill including a "Do Not Track" requirement early this year. Massachusetts Democrat Ed Markey hopes to attract a co-sponsor if not several co-sponsors for the bill, according to a spokesperson for the Congressman.The legislation is currently being drafted and should be complete "early this year," the spokesperson told ClickZ News. "At this point we don't yet have a co-sponsor but we anticipate that, because of the attention that this issue is getting right now, that we will find one and maybe even several," she said, noting that the legislation is also expected to have bipartisan support.
- November 2010 - Facebook Ignores "Truth" and Rewards "Lies" - How Young is too Young for Facebook?
Fox 6 News reporter Bryan Polcyn reports - If you don't have a Facebook page or a Twitter feed, chances are someone has tried to convince you that you should. That peer pressure may be even greater in local schools. The FOX6 Investigators reports parents are facing a tough new question, how young is too young for Facebook?Imagine if your 9-year-old daughter gave a perfect stranger her name, address, and phone number. Imagine your 10-year-old son sent a picture of himself to a man he'd never met. Young children are doing that, and much more on the world's most popular social networking site. FOX6 Investigators find that Facebook may be looking the other way.
- October 2010 - NASA and OPTIMUS PRIME Collaborate to Educate Youth -- WASHINGTON -- NASA has developed a contest to raise students' awareness of technology transfer efforts and how NASA technologies contribute to our everyday lives.
NASA is collaborating with Hasbro using the correlation between the popular TRANSFORMERS brand, featuring its leader OPTIMUS PRIME, and spinoffs from NASA technologies created for aeronautics and space missions that are used here on Earth. The goal is to help students understand that NASA technology 'transforms' into things that are used daily. These 'transformed' technologies include water purifiers, medical imaging software, or fabric that protects against UV rays.
The Innovative Partnerships Program Office at NASA's Goddard Space Flight Center in Greenbelt, Md., in conjunction with NASA's Office of Education, has designed a video contest for students from third to eighth grade. Each student, or group of students, will submit a three- to five-minute video on a selected NASA spinoff technology listed in the 2009 Spinoff publication. Videos must demonstrate an understanding of the NASA spinoff technology and the associated NASA mission, as well as the commercial application and public benefit associated with the “transformed” technology. Video entries are due by December 31.
The videos will be posted on the NASA YouTube channel, and the public will be responsible for the first round of judging. The top five submissions from each of the two grade groups (third-fifth and sixth-eighth) will advance for final judging. A NASA panel will select a winning entry from each group, and the students will receive a glass OPTIMUS PRIME Spinoff Award at the Space Foundation's National Space Symposium in 2011. The innovators of the NASA technology highlighted in the winning videos also will receive trophies, along with their commercial partners.
For more information, visit the Optimus Prime Spinoff Award web site: For more information about NASA's Innovative Partnerships Program, visit: For more information about NASA's Spinoff publication, visit: NASA's YouTube Channel is at: - August 2010 - PRIVO Participates in Panel at pii2010 Conference
On August 18, 2010 Denise Tayloe participated in a panel at the pii2010 conference, which focused on the future of digital privacy, identity and innovation, and how to strike a balance between protecting sensitive information and enabling new technologies and business models. Ms. Tayloe was part of the panel on Personal Data Stores and Portability, which of particular interest to PRIVO's business. These issues are fundamental to the PrivoLock™ service that PRIVO delivers to its customers. - June 2010 - PRIVO Speaks at IAPP Web Conference
Denise Tayloe spoke at the IAPP web conference on June 10, 2010. IAPP hosted this web conference to focus on a summary of recent Senate hearings and comments from the COPPA roundtable, take a closer look at the existing rule, and understand what practical consequences could emerge if certain industry and advocacy proposals for change are accepted and become law. PRIVO spoke about technology considerations that enable client companies to initiate and manage responsible relationships with their online consumers. - June 2, 2010 - Denise Tayloe speaks on a panel for Emerging Parental Verification Access and Methods at the FTC Roundtable - Protecting Kids' Privacy Online
In light of rapidly changing technology such as the increased use of smartphones and other devices to access the Internet, the Federal Trade Commission will host a public roundtable, "Protecting Kids' Privacy Online: Reviewing the COPPA Rule," on June 2, 2010 to explore whether to update the Children's Online Privacy Protection Rule. The Rule was enacted in 2000 and requires Web site operators to obtain parental consent before collecting, using, or disclosing personal information from children under 13. Roundtable topics will include:- Whether the Rule should be applied to emerging media such as mobile devices, interactive television, and interactive gaming;
- Potential expansion of the Rule to cover more items of information that might be collected from children;
- A review of the parental verification methods used by Web site operators.
- March 24, 2010 - PRIVO to Actively Participate in FTC Review of COPPA
The Federal Trade Commission announced the initiation of the review of its Children's Online Privacy Protection (COPPA) Rule. PRIVO has been an FTC safe harbor program since 2004 and believes that many technology changes that have occurred since the Rule became effective in 2000 necessitates a full review of how parents and minors under age 13 are affected. The advancement of technology and the subsequent evolution of how parents and minors are engaged in accessing online content makes this an ideal time to review the Rule. PRIVO plans to actively participate in this review process and looks forward to working with the FTC, its partners and industry advocates. - December 10, 2009 - PRIVO Supports the FTC's Position on Virtual Worlds
The FTC has issued a report that urges operators of virtual worlds to take a number of steps to keep explicit content away from children and teens, and recommends that parents familiarize themselves with the virtual worlds their kids visit. FTC Chairman Jon Leibowitz stated, "The time is ripe for these companies to grow up and implement better practices to protect kids." PRIVO has long supported the protection of minors online. Best practices implemented by all online sites which target minors has been a focus for PRIVO since its founding. PRIVO believes that the FTC's new report will bring attention to an industry wide issue. - November 11, 2009 - PRIVO participates in FOSI panel that addresses Targeted Advertising and Its Impact on Kids.
Stephen Kline, Counsel & VP of Public Affairs, Policy and Security for PRIVO, and other industry participants speak at the Family Online Safety Institute's "Targeted Advertising and Its Impact on Kids" panel. This panel focuses on targeted advertising and the impact on kids and will fold COPPA into the panel as well. The panel tries to take a broad view and discuss the COPPA review at the FTC and possibly forecast on the results of the review. The panel also discusses the FTC's workshops and work on behavioral advertising and kids and recent legislation related to targeted advertising and kids at the federal and state level. - October 21, 2009 - PRIVO participates in User-Centric Identity & Internet Marketing panel at the DMA09 Conference
PRIVO participates in User-Centric Identity & Internet Marketing panel at the DMA09 Conference. PRIVO and other panelists will review an emerging category of User-Centric internet technologies that give consumers unprecedented control over how their data is used. The panel will discuss how this poses risks to internet marketers, but also presents significant opportunities to capitalize on a potentially transformational trend in consumer behavior. - October 20, 2009 - PRIVO participates in Framework for a Safe Internet panel on The Hill.
Denise Tayloe leads the discussion on privacy issues and the challenges around authentication, reputation and security at the Safe Internet Alliance's panel 'Confronting Internet Risks Today' at the Rayburn Building. Other panel issues discussed were: Key risks in different technologies. How risks occur, by technology type. Probability of risk (reach of problem, i.e., how many have spam problems, vs. ID theft vs. predators). Emerging crime/risk patterns - What's new? What is just rhetoric? What are the best/latest tools and approaches to confront these risks? - October 20, 2009 - Icnonix Brand Group fined by FTC for violation of the Children's Online Privacy Protection Act (COPPA).
Iconix Brand Group, Inc. will pay a $250,000 civil penalty to settle Federal Trade Commission charges that it violated the Children's Online Privacy Protection Act (COPPA) and the FTC's COPPA Rule by knowingly collecting, using, or disclosing personal information from children online without first obtaining their parents' permission. COPPA remains a market force that brands must respect and comply with. - September 29, 2009 - PRIVO addresses social networking in government and enterprises at Identity Management 2009 conference.
PRIVO and other industry leaders discuss the use of social networking and Web 2.0 technology within the Government and Enterprises at the Identity Management 2009 conference. The increasing need to collaborate, to communicate and to be open is balanced against the need to maintain security and privacy. There is the challenge of mixing professional and personal personas, and also maintaining appropriate levels of identity assurance and trust within these environments. - September 9, 2009 - PRIVO and nine other industry leaders announce support for the pilot for Open Identity for Open Government.
PRIVO and nine other industry leaders announce support for the pilot for Open Identity for Open Government designed for the American public to engage in open government. These companies will act as digital identity providers using Information Card technology, which PRIVO already delivers for its children’s online privacy and parent permission management services, and OpenID technology. The pilot programs are being conducted by the Center for Information Technology (CIT), National Institutes of Health (NIH), U.S. Department of Health and Human Services (HHS), and related agencies. For those of you blogging about the open identity initiative, you can link to the release here. - September 2, 2009 - Maine Backs Away From Marketing-Privacy Law.
- August 27, 2009 - Policy Efforts to Protect Children Online Take New Tack, Say Observers...
Industry needs to show legislators and regulators the progress it's making in creating technical tools for Internet users to protect their privacy, said Jules Polonetsky of the Future of Privacy Forum, in a Family Online Safety Institute discussion of online safety and privacy. Simply saying regulation will "break" behavioral advertising and expecting legislators not to legislate isn't going to work... Click here to read more. - PRIVO mentioned in Cloud-based Identity article...
Cloud-based identity services are starting to gain a foothold among corporate users, but the evolving architecture looks nothing like the platforms companies have been building internally, according to Bob Blakley, vice president and research director at the Burton Group. Click here to read more. - July 29, 2009 - Denise Tayloe speaks about the Identity Oracle business model.
The Burton Group gathered key industry players to speak to their conference attendees about the role and value of the Identity Oracle to organizations. PRIVO has been an early adopter of this business model and has structured key parts of its business to address the needs of its customers using this model. - Denise Tayloe was an invited participant to Usability, Security, and Privacy of Computer Systems: A Workshop held Washington DC held July 24th and 25th.
- Denise Tayloe was an invited participant to the Aspen Institute Organizational Workshop for Advancing Enabling Policies Towards an Identity Ecosystem held in Washington DC June 25th.
- June 18, 2009 - PRIVO, Azigo and Microsoft work together to protect youngsters with Enhanced Identity Verification.
PRIVO has put a new tool in the hands of parents and its customers to provide a safer online environment for minors: Information Cards that convey verified parental information. PRIVO provides an identity management and parental consent offering that enables parents to control their children's online activities as well as the data they are allowed to disclose. PRIVO is issuing Information Cards to parents that have verified their identity and have asserted a custodial relationship. - June 1, 2009 - PRIVO leads key tweens discussion at Ypulse.
The 2009 Ypulse Youth Marketing Mashup is where top brand, corporate and social marketers, media professionals, educators and non-profit organizations gather to share best practices, research and latest strategies on marketing to youth with technology. Denise Tayloe will chair a session on "Balancing Safety and Fun on Your Website." The discussion will include topics such as best practices for working with kids and tweens online, creating flexible and ethical practices for various age groups, as well as how to become involved in the Kids Online Group that will be an integral part in the planning of the next Unconference to be held in Fall 2009. - May 7, 2009 - PRIVO founding member of Safe Internet Alliance.
As a founding member of the Safe Internet Alliance, PRIVO is furthering its goal to make the Internet a safer environment for all users. PRIVO, with its focus on the youth market, joins with other members to promote safety, responsibility and accountability through education and awareness programs. PRIVO's services, PrivoLock™, PrivoCert™ and PrivoReg™, are important to supporting the Safe Internet Alliance's goals. - April 21, 2009 - PRIVO partners with Acxiom for the Protect My Child Registry.
PRIVO and Acxiom announced their partnership to jointly market PRIVO's Protect My Child Registry (PMCR). Parents who are concerned about online privacy and the safety of their children will now have the PMCR as an intermediary to notify commercial websites about the children's age and personal identifiers. Commercial websites will now have a new tool to ensure that visitors are age identifiable, and are able to offer a more compliant environment. - April 20, 2009 - PRIVO participates in Pre-Conference Workshop at RSA 2009.
PRIVO is participating in the Information Card Foundation "pod" at the pre-conference seminar, Harnessing the Power of Digital Identity: 2009 and the Promising Road Ahead. There will be demonstrations of the interoperability of the Information Card technology and discussion of application of the technology. PRIVO is a founding member of the Information Card Foundation. -
January 2009 - PRIVO exhibits at the 12th Annual Kickoff Technology Policy Exhibition on Capitol Hill.
PRIVO was one of just 30 organizations selected to present their services to policymakers, industry executives and public interest advocates. This was a unique opportunity for PRIVO to inform and interact with policy makers that are interested in children's online safety and privacy. Senator Patrick Leahy (D-VT) and Representative Robert Goodlatte (R-VA) addressed the gathering in support of the importance of technology for future growth. -
December 2008 - PRIVO exhibits at the Second Annual Family Online Safety Institute Conference and Exhibition.
PRIVO is a member of the Family Online Safety Institute (FOSI) and Denise Tayloe, CEO of PRIVO, serves on the Board of Directors. PRIVO works with FOSI to make the online world safe for kids and their families by identifying and promoting best practices, tools and methods that also respect free speech. -
November 2008 - Denise Tayloe Co-Organizing an (un)conference about the Issues and Best Practices for Kids Online.
Denise Tayloe, CEO of PRIVO, and Joi Pogony, Vice President of Interactive Development at Ludorum, would like to invite you to participate in an unconference we are co-organizing about the issues and best practices for kids online. We are inviting a diverse range of stakeholders with an interest in kids safety online to work collaboratively on November 13, 2008 following the Internet Identity Workshop 2008B in Mountain View, CA. -
September 2008 - Denise Tayloe addresses online children’s privacy issues at the 2008 CARU Annual Conference
The panel explored compliance with the Children's Online Privacy Protection Act (COPPA) and the CARU Guidelines. -
September 2008 - PRIVO joins The Family Online Safety Institute (FOSI) and is a member of the Board of Directors (PDF 40KB)
The Family Online Safety Institute (FOSI) announced Privacy Vaults Online, Inc. (PRIVO) has joined the International, non-profit organization. Through the membership, PRIVO will contribute to FOSI’s committed work to creating a safer Internet for children. Denise Tayloe was also accepted as a member of the Board of Directors. -
September 2008 - Denise Tayloe and other industry experts focus on The Open Source Community's Contribution To User-Centric Identity at Digital ID World 2008
The panel included the leaders of open source identity projects and supporting vendors, including Bandit, Higgins, Novell, Oracle and IBM, to discuss the market drivers that led to the development of open source identity initiatives and highlight successes in executing and validating interoperable user-centric identity systems. The panelists also provided attendees with thoughts on where the technology is heading and potential additional uses for user-centric identity models. -
June 2008 - PRIVO is a founding member of the International Card Foundation (PDF 80KB)
An array of prominent names in the high-technology community today announced the formation of a non-profit foundation, The Information Card Foundation, to advance a simpler, more secure and more open digital identity on the Internet, increasing user control over their personal information while enabling mutually beneficial digital relationships between people and businesses. -
March 2008 - Youth Mega Marketing Event - Newport Beach, California
COPPA mandates that children 12 and under can't be marketed to without parental permission. Too many companies simply turn their backs on creating robust tween relationships online because they don't understand the rules. Denise Tayloe will provide the key to unlocking business doors to this important demographic when she presents to youth marketers at the upcoming Youth Marketing Event, March 2-5, 2008, in Newport Beach, CA. -
February 2008 - I-4 Forum 63 - International Information Integrity Institute
Denise Tayloe will participate on a panel called New Identity Management Architecture exploring new ways of establishing identity and applying authorization based on identity profiles - February 11, 2008 - Austin, Texas. -
January 2008 - Imbee.com settles FTC Charges Social Networking Site for Kids Violated the Children's Online Privacy Protection Act; Settlement includes $130,000 civil penalty
The operators of imbee.com, a social networking site specifically targeting kids and tweens have agreed to settle Federal Trade Commission charges that their data–collection practices violated federal law. -
January 2008 - The Sandbox Summit: A Playdate With Technology
Denise Tayloe will be a panelist at The Sandbox Summit, A Playdate With Technology. Keeping kids safe on the Internet is everyone's intention, but how do you put it into action? Social networking on the Internet, a creative tool for users of all ages, is also unfortunately, the newest and perhaps most pernicious form of "stranger danger" to evolve in this century. -
December 2007 - Family Online Safety Institute (FOSI)
Denise Tayloe participated as a panelist at the FOST's inaugural annual conference, which attracted over 200 participants from around the world. The aim was clearly achieved; raising awareness of the extraordinary challenges facing parents, teachers, industry leaders, legislators and the kids themselves of our new digital world, while highlighting a range of evolving solutions. - December 6, 2007 - Washington DC -
October 2007 - The Burton Catalyst Group - At the European Catalyst Conference
Denise Tayloe led a stand up session titled: Infomediaries; What are they and do they work? The conference was attended by a large audience as well as attendees connected remotely.
The Burton Group is known for hosting dynamic, industry-shaping conferences. Burton conferences are known for their attendee-driven agendas, high-profile speakers, fiercely independent point of view, and intense focus on relevant technology and architecture issues facing today's enterprise. - September 2007 - Ypulse MashUp
The do's and dont's of COPPA was a hotly debated topic during a presentation by Denise Tayloe. Participants at the Ypulse MashUp became so engaged in the topic that one participant proposed formation of a "Best Practices Industry Standards Group." All were in agreement that PRIVO raised important and timely issues about the necessity for creating and maintaining standards that reach across all Internet access points with regards to social networking and children's permissions management. -
June 2007 - The Burton Catalyst Group
The only conference of its kind, Catalyst Conference provides in-depth advice from Burton Group analysts and consultants, strategies from leading technology providers, and best practices from global enterprises. Denise Tayloe attended this event as a panelist to explain how "infomediaries" acting as identity oracles can take some of the compliance and liability load off the CIO and the organization by managing compliance-sensitive data for the organization and exposing it to less compliance risk than if the organization moved the data in house.
Bob Blakely, formerly of IBM and now of Burton Group, has for years been talking of the identity oracle. This is an enterprise that would vet for other enterprises the validity of an identity without actually giving away identity information. This year, at Catalyst, PRIVO was named as the first identity oracle.
About The First Identity Oracle
About The Burton Group Conference -
May 2007 – Continuing the discussion: How to create COPPA compliant online programs
PRIVO exhibited and presented at Kid Power 2007. -
March 2007 – Youth Marketing Mega Event - Privacy Vaults Online, Inc. d/b/a PRIVO - A Workshop on COPPA - Huntington Beach, CA
Denise Tayloe led a workshop on COPPA and how to create COPPA compliant loyalty programs. PRIVO took part as an exhibitor and Denise Tayloe was chosen to be the Chair of the Kids Track conference workshops. -
March 2007 – Progress and Freedom Foundation - Social Networking and Age Verification: Many Hard Questions; No Easy Solutions (PDF 344KB)
PRIVO took part in the Congressional Seminar; Age Verification for Social Networking Sites: Is It Possible? And Desirable? The debate was hosted by the Progress & Freedom Foundation. PRIVO was cited in the Progress & Freedom publication: Social Networking and Age Verification: Many Hard Questions; No Easy Solutions as one of the four safe harbors under COPPA. Denise Tayloe is also quoted. -
February 2007 – Implementing the Children's Online Privacy Protection Act (COPPA): A Report to Congress (PDF 228KB)
In 1998, Congress enacted the Children's Online Privacy Protection Act ("COPPA" or "the Act") to address privacy and safety risks created when children under 13 years of age ("children") use the Internet. To protect children, the Act imposes requirements on operators of websites or online services directed to children, and other operators with actual knowledge that they have collected personal information from children. The Act generally mandates that such operators must provide notice of their privacy policies; obtain verifiable parental consent prior to collecting personal information from children; allow parents to review and delete personal information that their children have provided; and establish and maintain reasonable procedures to protect the security of personal information collected from children. - January 31, 2007 – Two Bills Proposed to Protect Minors in CyberspaceTwo legislative proposals, one in Georgia and one national, seek two different ways of making it more difficult for predators to meet minors online. See the full article at Yahoo! Tech.
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July 19, 2006 – Raising A Generation Of Fakers
Kids under the age of 13 quickly learn that there is no sane reason to tell the truth on the web... Answers like PRIVO's intermediary kids' registration... move the dial forward... See the full article at Yahoo! Tech. -
June 2005 – FTC requests public comments to address Rule Review
As required by COPPA, the FTC is conducting a review of the COPPA Rule five years after its effective date. The Commission requested comments on the costs and benefits of the Rule as well as on whether it should be retained, eliminated, or modified and will report their findings to Congress within the next year. See http://www.ftc.gov/opa/2005/04/coppacomments.htm. -
May 2005 – PRIVO exhibits at KidPower 2005, Orlando, Florida
PRIVO treated attendees to a few minutes of relief while they attended the KidPower Exchange 2005 Conference. A great time was had by all! -
August 2, 2004 – PRIVO Earns "Safe Harbor" Status
PRIVO earns "Safe Harbor" Status. PRIVO was approved for the prestigious "Safe Harbor" Status under COPPA by the Federal Trade Commission. PRIVO is the only solution provider to attain "Safe Harbor" Status. -
May 2004 – Public Comments on PRIVO from Industry Experts
See www.ftc.gov for public comments from industry experts on PRIVO's application for FTC "Safe Harbor" Provider Status. Commentors include UCLA's Center for Communication Policy, privacy expert Ray Everett–Church, interactive agency IRG, youth marketing guru Paul Kurnit, the Association for Schwab Learning, and Wired Woman/New Media BC. - May 2004 - KidPower 2004
PRIVO's client, Sparktop.org, has been honored with an award at the prestigious Kidpower Xchange Awards Ceremony presented at the 11th Annual Kid Power 2004 Conference in May 2004. Read all about it at the Schwab Foundation website. - Youth Marketing Mega–Event 2003.
Along with other industry leaders, Denise addressed the tween market and how to responsibly interact with them. To request a copy of her presentation, please click here.
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